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Privacy Policy

Last updated: 13. March 2024

Legal basis

Based on Article 13 of the Swiss Federal Constitution and the data protection provisions of the Swiss Confederation (Data Protection Act, DSG), every person has the right to protection of their privacy as well as protection against misuse of their personal data. The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations as well as this privacy policy.

In cooperation with our hosting providers, we make every effort to protect the databases as well as possible against unauthorized access, loss, misuse or falsification.

We would like to point out that data transmission on the Internet (e.g. communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible.

By using this website, you consent to the collection, processing and use of data in accordance with the following description. This website can generally be visited without registration. Data such as pages accessed or names of files accessed, date and time are stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address or e-mail address are collected as far as possible on a voluntary basis. Without your consent, the data will not be passed on to third parties.

In certain situations, special data protection provisions may apply instead of this Privacy Policy or in addition to this Privacy Policy, for example for form data.

Responsible contact

The responsible contact for data processing on this website and the contact address for data protection issues is:

Rocket GmbH Powerful Advertising
Neuweg 10
CH-6003 Luzern
Fon +41 41 500 10 10

Processing of personal data

Personal data is any information that relates to an identified or identifiable person. A data subject is a person about whom personal data is processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, acquisition, deletion, storage, modification, destruction and use of personal data.

We process personal data in accordance with Swiss data protection law. Furthermore, to the extent and insofar as the EU GDPR is applicable, we process personal data in accordance with the following legal bases in connection with Art. 6 (1) GDPR:

  • lit. a) Processing of personal data with the consent of the data subject.
  • lit. b) Processing of personal data for the fulfillment of a contract with the data subject as well as for the implementation of corresponding pre-contractual measures.
  • lit. c) Processing of personal data for the fulfillment of a legal obligation to which we are subject under any applicable law of the EU or under any applicable law of a country in which the GDPR is applicable in whole or in part.
  • lit. d) Processing of personal data in order to protect the vital interests of the data subject or another natural person.
  • lit. f) Processing of personal data to protect the legitimate interests of us or of third parties, unless the fundamental freedoms and rights and interests of the data subject are overridden. Legitimate interests include, in particular, our business interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.

We process personal data for the duration required for the respective purpose or purposes. In the case of longer-term retention obligations due to legal and other obligations to which we are subject, we restrict processing accordingly.

Sever Log-Files

The provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and Browser version
  • Operating system used
  • referrer URL
  • Host name of the accessing computer
  • Time of the server request

This data cannot be assigned to specific persons. This data is not merged with other data sources. We reserve the right to check this data retrospectively if we become aware of specific indications of illegal use.

Contact form

If you send us inquiries via the contact form, your data from the inquiry form including the contact data you provided there will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent.

Voice messages

If you send us a voice message, your message and contact details will be transmitted to the service provider SpeakPipe. We store your details for the purpose of processing the inquiry and in case of follow-up questions.


If you have expressly given us your consent, we will use your e-mail address to regularly send you our electronic newsletter or have it sent to you on our behalf. In order for you to receive the electronic newsletter, we only need your e-mail address and, if applicable, your first and last name.

Registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registering, you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that no one can register with other people’s e-mail addresses.

Subscriptions to the newsletter are logged in order to be able to prove the registration process in accordance with legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored with MailChimp are also logged.

You can unsubscribe from the newsletter at any time via a link at the end of each newsletter. Alternatively, you can also send an e-mail to if you no longer wish to receive newsletters

Other purposes

We reserve the right to process your personal data for other purposes. However, we will inform you accordingly and, if necessary, obtain your consent.

Data disclosure

When providing our services, we use external service providers who collect or process your personal data on our behalf. These come from the following categories:

  • IT service providers for data hosting services
  • Marketing service providers (e.g. media agencies, ad networks, publishers, data clean room providers, Google, social media platforms) in the area of marketing activities (e.g. competitions, marketing campaigns, analysis cookies)
  • Service providers for customer communication
  • Market research institutes
  • E-commerce (e.g. retailer platforms, own platforms and other third-party providers)

Insofar as service providers process personal data as processors, they are obliged to process personal data exclusively in accordance with our instructions and to take measures to ensure data security.

Data may also be disclosed to other recipients, e.g. to courts and authorities in the context of proceedings and statutory information and cooperation obligations, to buyers of companies and assets, to financing companies in the case of securitizations and to debt collection agencies.

In individual cases, we may also disclose personal data to other third parties for their own purposes, e.g. if you have given us your consent to do so or if we are legally obliged or entitled to do so.

In addition, we will only pass on your personal data within Rocket GmbH and/or to third parties if:

  • you have given your express consent to this,
  • it is necessary for the performance of a contractual relationship with you,
  • the processing is necessary to fulfill a legal obligation,
  • processing is necessary for the purposes of our legitimate interests or those of a third party and there is no reason to assume that you have an overriding interest to the contrary.

Transfer of personal data to third countries

Among other things, tools from companies based in the USA are integrated on our website. If these tools are active, your personal data may be transferred to the US servers of the respective companies. We would like to point out that the USA is not a safe third country in the sense of EU data protection law. US companies are obliged to hand over personal data to security authorities without you as a data subject being able to take legal action against this. It can therefore not be ruled out that US authorities (e.g. intelligence services) process, evaluate and permanently store your data located on US servers for monitoring purposes. We have no influence on these processing activities.

Usage of Cookies

This website uses cookies. These are small text files that make it possible to store specific information related to the user on the user’s terminal device while the user is using the website. Cookies make it possible, in particular, to determine the frequency of use and number of users of the pages, to analyze behavior patterns of page use, but also to make our offer more customer-friendly. Cookies remain stored beyond the end of a browser session and can be retrieved when you visit the site again. If you do not wish this to happen, you should set your Internet browser so that it refuses to accept cookies.

A general objection to the use of cookies used for online marketing purposes can be declared for a large number of the services, especially in the case of tracking, via the U.S. site or the EU site Furthermore, the storage of cookies can be achieved by disabling them in the browser settings. Please note that in this case not all functions of this online offer can be used.

External services

We use various third-party services on our website. Below we explain in detail which services are involved, what we use them for and what data is collected.

Google Services

This website may use Google Maps for embedding maps, Google Invisible reCAPTCHA for protection against bots and spam, and YouTube for embedding videos.

These services of the American Google LLC use cookies, among other things, and as a result, data is transferred to Google in the USA, although we assume that no personal tracking takes place in this context solely through the use of our website.

Google has undertaken to ensure adequate data protection in accordance with the US-European and the US-Swiss Privacy Shield.

Further information can be found in Google’s privacy policy.

Google Maps

This website uses the offer of Google Maps. This allows us to display interactive maps directly on the website and enables you to comfortably use the map function. By visiting the website, Google receives the information that you have accessed the corresponding subpage of our website. This occurs regardless of whether Google provides a user account through which you are logged in or whether there is no user account. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.

For more information on the purpose and scope of data collection and processing by Google, as well as further information on your rights in this regard and settings options for protecting your privacy, please visit:

Google Recaptcha

This website uses the reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland “Google”). The query serves the purpose of distinguishing whether the input is made by a human or by automated, machine processing. The query includes the sending of the IP address and possibly other data required by Google for the reCAPTCHA service to Google. For this purpose, your input is transmitted to Google and further used there. However, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha will not be merged with other data from Google. Your data may also be transmitted to the USA in the process. For data transfers to the USA, there is an adequacy decision of the European Commission, the “Privacy Shield”. Google participates in the “Privacy Shield” and has submitted to the requirements. By pressing the query, you consent to the processing of your data. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation.

You can find more information about Google reCAPTCHA and the associated privacy policy at:

Google Tag Manager

Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus, for example, integrate Google Analytics and other Google marketing services into our online offering. The Tag Manager itself, which implements the tags, does not process any personal data of the users. With regard to the processing of users’ personal data, please refer to the following information on Google services. Usage guidelines:

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the data controller on this website is located outside the European Economic Area or Switzerland, then the Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as “Google”.

The statistics obtained enable us to improve our offer and make it more interesting for you as a user. This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. If you have a Google user account, you can deactivate the cross-device analysis of your usage in the settings there under “My data”, “Personal data”.

The legal basis for the use of Google Analytics is Art. 6 para. 1 p. 1 lit. f DS-GVO. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. We would like to point out that on this website Google Analytics has been extended by the code “_anonymizeIp();” to ensure anonymized collection of IP addresses. This means that IP addresses are processed in abbreviated form, which means that they cannot be linked to a specific person. If the data collected about you is related to a person, this is immediately excluded and the personal data is deleted immediately.

Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield,

Google Analytics uses cookies. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: Disable Google Analytics.



Functions of the “YouTube” service are integrated on this website. “YouTube” is owned by Google Ireland Limited, a company incorporated and operated under the laws of Ireland, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland, which operates the services in the European Economic Area and Switzerland.

Your legal agreement with “YouTube” consists of the terms and conditions found at the following link: These Terms constitute a legally binding agreement between you and “YouTube” regarding your use of the Services. Google’s Privacy Policy explains how “YouTube” treats and protects your personal information when you use the Service.

Meta Ads über Meta-Pixel

Our website uses Meta Ads, an online advertising service provided by Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA (formerly known as Facebook, Inc.). Meta Ads allows us to serve targeted advertisements to make users aware of our products or services.

When you visit our website, Meta Ads may set a cookie on your terminal device that enables an analysis of your use of the website. In addition, Meta can use this cookie to track your usage behavior across different websites and end devices and serve personalized advertisements on this basis.

The data collected by the cookie is transmitted to Meta and stored there. This data can be linked by Meta to your Meta account (formerly Facebook account) and used for its own advertising purposes.

To generally object to the use of cookies on your computer, you can set your Internet browser so that no more cookies can be stored on your computer in the future or so that cookies that have already been stored are deleted. However, switching off cookies may mean that some functions of our website no longer function without errors.

For more information on how Meta Ads handles user data, please see Meta’s privacy policy: If you do not want Meta to use data for advertising purposes, you can adjust the corresponding settings in your Meta account.

LinkedIn Insight Tag

We have integrated the LinkedIn Insight Tag on our website, a tool from LinkedIn, a service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (“LinkedIn”).

The LinkedIn Insight Tag allows us to collect information about visitors to our website, specifically the types of LinkedIn features that visitors to our website use and how they interact with those features. This tool helps us create targeted ads within the LinkedIn platform and measure the effectiveness of those ads.

Through the use of the LinkedIn Insight Tag, cookies are set on your device that enable the collection of pseudonymized data, such as the URL of the page visited, the referrer URL, IP address (in shortened form), device and browser properties, and timestamps.

The data collected by the LinkedIn Insight Tag is anonymous for us, which means that we do not receive any personal data of individual users. However, this data is stored and processed by LinkedIn so that a connection to the respective user profile is possible and LinkedIn can use the data for its own advertising purposes, in accordance with the LinkedIn privacy policy.

If you are a member of LinkedIn and are logged into your LinkedIn account while visiting our website, the data collected through the LinkedIn Insight Tag will be linked to your LinkedIn account.

The use of the LinkedIn Insight Tag serves the purpose of analyzing and optimizing the effectiveness of our advertising measures. The data processing is based on our legitimate interest in targeted advertising and the analysis of the effect and efficiency of this advertising.


This website uses Hotjar, an analysis software from Hotjar Ltd. (Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta, Europe; “Hotjar”). With Hotjar, it is possible to measure and evaluate the usage behavior (clicks, mouse movements, scroll heights, etc.) on our website. The information that is thereby generated about your visit to our website is transmitted to the Hotjar servers in the EU, where it is stored. Hotjar uses this information to provide us with reports about the use of our website as well as other services related to website use and internet analysis. You can reject the collection of the data by Hotjar by clicking on the following link and following the instructions provided there: You can find additional information about data protection at Hotjar here:

Integration of fonts


We use Font Awesome web fonts from the American company Fonticons (307 S. Main St., Suite 202, Bentonville, AR 72712, USA) on our website for online appointments. When you access the online appointment scheduling on our website, the Font Awesome web font is loaded via the Font Awesome content delivery network (CDN).

If you would like to find out more about Font Awesome and how they handle data, we recommend the privacy policy at and the help page at

Google WebFonts

This website uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly. If your browser does not support web fonts, a standard font is used by your computer.

You can find more information on Google Web Fonts at and in Google’s privacy policy:


Our website uses the SpeakPipe voice messaging function. This enables visitors to our website to record voice messages and get in touch with us.

If you use the voice message function, the following data may be collected: Your name, your email address and the content of your message as an audio format with your voice. This information is used to process your inquiry.

For more information on SpeakPipe, please see SpeakPipe’s privacy policy, which you can access here:


The newsletter is sent using the mailing service provider ‘MailChimp’, a newsletter mailing platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can view the privacy policy of the mailing service provider here. The Rocket Science Group LLC d/b/a MailChimp is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with the European level of data protection (PrivacyShield). The shipping service provider is used on the basis of our legitimate interests pursuant to Art. 6 para. 1 lit. f DSGVO and an order processing agreement pursuant to Art. 28 para. 3 p. 1 DSGVO.

The dispatch service provider may use the data of the recipients in pseudonymous form, i.e. without assignment to a user, to optimize or improve its own services, e.g. to technically optimize the dispatch and presentation of the newsletters or for statistical purposes. However, the dispatch service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.


Our website uses CookieYes, a cookie consent and compliance service provided by CookieYes Limited. CookieYes helps us obtain and manage our users’ consent for cookies and online tracking in accordance with legal requirements.

When you visit our website, CookieYes may collect information about your consent decisions and your interaction with the consent popup. This information is used to ensure that only the cookies and tracking technologies you have approved are enabled on your device.

For more information on CookieYes, please see CookieYes Limited’s privacy policy, which you can access here:


On our website you will find links to third-party websites. We are not responsible for the content and data protection precautions on external websites that you can reach via the links. Please inform yourself about data protection directly on the respective websites.

Your rights

To the extent provided for by the data protection law applicable to you, you can request information free of charge about the data stored about you, its origin and recipients and the purpose of the data processing. You also have the right to rectification, deletion, restriction of or objection to processing and, if the GDPR applies, to the disclosure of this data for transfer to another body, subject to the statutory requirements.

You can revoke your consent at any time with effect for the future. All you need to do is send us an informal email.

Please note that the above rights are subject to legal restrictions and may impair or prevent the provision of our services.

You are entitled to enforce your claims in court or to lodge a complaint with the competent data protection authority. The Swiss Federal Data Protection and Information Commissioner is responsible for Switzerland (

Data protection

This website uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

In addition, we use appropriate technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or unauthorized access by third parties. Our security measures are continuously improved in line with technological developments. However, security risks cannot generally be completely ruled out; residual risks are unavoidable.


All information on our website has been carefully checked. We make every effort to ensure that the information we provide is up-to-date, correct and complete. Nevertheless, the occurrence of errors can not be completely excluded, so we can not guarantee the completeness, accuracy and timeliness of information, including journalistic-editorial nature. Liability claims regarding damage caused by the use of any information provided, including any kind of information which is incomplete or incorrect, will therefore be rejected.

The publisher may change or delete texts at his own discretion and without notice and is not obliged to update the contents of this website. The use of or access to this website is at the visitor’s own risk. The publisher, its clients or partners are not responsible for damages, such as direct, indirect, incidental, consequential or punitive damages, allegedly caused by the visit of this website and consequently assume no liability for such damages.

The publisher also accepts no responsibility or liability for the content and availability of third-party websites that can be accessed via external links on this website. The operators of the linked sites are solely responsible for their content. The publisher thus expressly distances itself from all third-party content that may be relevant under criminal or liability law or that may offend common decency.


We may amend this privacy policy at any time without prior notice. The current version published on our website applies.